Client Spotlight: Ed Mylett
Taking a #1 Ranked iTunes Business Podcast the Next Level
Ed Mylett is the ultra-successful businessman, multi-millionaire, and philanthropist behind the whole #MAXOUT movement. His top-rated podcast, The Ed Mylett Show, is a #1 ranked podcast in the iTunes Business category. His YouTube channel boasts over 29 million views, and he has 2.2 million followers on Instagram.
How Do You Grow When You’re Already on Top?
Despite Ed’s impact and reach, his show wasn’t showing up on Google when people searched his show or the content he featured. His competitors were taking the spotlight.
Ed reached out to Jim with a mission to amplify his authority, and he delivered with a simple 3 point plan: grow his original content, optimize his website and expand his influence.
Jim Carter’s Approach: Amplifying Ed’s Authority
Original Long-Form Content ➡︎ Trending Google Keywords ➡︎ Higher Traffic
1 - Grow Original Content
2 - Optimize His Website
Before Jim stepped in, Ed’s website was not designed for speed, searchability, and structure. By building a new site tree, we sped up his site and highlighted original content — giving him the authority and structure he needed to #MAXOUT his platform.